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Accounting Software

Cycle 2026-08-01run #85

The Accounting Software AI-visibility leaderboard ranks 16 brands by how often ChatGPT (OpenAI), Claude (Anthropic), Gemini (Google) and Perplexity mention and recommend them across a fixed panel of realistic buyer questions, re-measured every monthly cycle. QuickBooks currently leads with a global visibility score of 67.7.

No statistically significant movement since the last run — all 16 tracked brands are stable within their confidence intervals. Muted hollow arrows in the standings below show drift that stayed within statistical noise.

#BrandGlobal scorePer model
1QuickBooks67.7 ±2.1▽ −1.3
openai67
anthropic67
google68
perplexity72
2Wave47.6 ±2.7▽ −1.5
openai48
anthropic49
google47
perplexity42
3Xero44.1 ±2.4▽ −1.1
openai47
anthropic36
google39
perplexity37
4FreshBooks32.3 ±2.7△ +0.8
openai33
anthropic29
google32
perplexity29
5Sage27.4 ±2.3▽ −2.0
openai29
anthropic24
google22
perplexity25
6Zoho Books24.7 ±2.4▽ −2.1
openai26
anthropic22
google22
perplexity27
7NetSuite21.9 ±2.3▽ −0.1
openai24
anthropic17
google16
perplexity19
8Odoo21.6 ±2.4△ +2.1
openai22
anthropic21
google20
perplexity21
9FreeAgent18.3 ±2.3△ +1.1
openai15
anthropic26
google26
perplexity26
10Bench16.4 ±3.1▽ −0.0
openai15
anthropic17
google23
perplexity11
11Patriot Software16.1 ±4.5△ +0.8
openai16
anthropic18
google16
perplexity18
121MYOB13.7 ±2.7△ +0.2
openai11
anthropic20
google20
perplexity18
131ZipBooks12.7 ±1.6▽ −1.2
openai13
anthropic14
google12
perplexity13
14Pilot12.0 ±1.8▽ −0.5
openai10
anthropic16
google13
perplexity28
15Kashoo10.9 ±1.8▽ −0.3
openai10
anthropic11
google14
perplexity11
16Invoice Ninja10.0 ±4.7△ +1.1
openai12
anthropic0
google10
perplexity0

The domains search-backed assistants relied on when answering this industry's questions (2026-08-01). Getting featured on these is the most direct lever on AI visibility.

DomainAnswers citing it
reddit.com284
youtube.com258
quickbooks.intuit.com201
nerdwallet.com138
forbes.com106
pcmag.com99
uschamber.com95
facebook.com81
wifitalents.com73
xero.com69

Head-to-head: QuickBooks vs Wave · QuickBooks vs Xero · Wave vs Xero

Global score = market-share-weighted blend of per-model visibility scores (0–100). Methodology

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