Wave #2 in Accounting Software
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Score over time
Shaded band = 95% bootstrap confidence interval. Orange markers = methodology events (model releases, panel versions). How this works
By model
ChatGPT (OpenAI)
Claude (Anthropic)
Gemini (Google)
Perplexity
By question type
Where Wave shows up, by the intent behind the question. Every accounting software panel asks the same balanced mix — 10 prompts per type — so these rates are directly comparable. A gap here (strong on recommendations, invisible on comparisons) is where AI visibility is being won or lost.
| Question type | Mentioned | Recommended |
|---|---|---|
| Recommendations “What's the best option for me?” | 53% | |
| Comparisons “How do the top options stack up?” | 13% | |
| Ready to buy “Which one should I actually get?” | 36% | |
| Problem-solving “I have this problem — what fixes it?” | 54% | |
| Informational “How does this kind of product work?” | 50% |
What the AIs say
Real answers from the latest measurement in which Wave appeared — the receipts behind the score.
Claude (Anthropic) · recommended · listed #1
"Which is easier to use, Wave or Kashoo, for a solo entrepreneur?"
# Wave vs. Kashoo for Solo Entrepreneurs For a solo entrepreneur, **Wave** is generally considered easier to use, though it depends on your specific needs. ## Wave: Strengths for Solop…
Gemini (Google) · recommended · listed #1
"Which is easier to use, Wave or Kashoo, for a solo entrepreneur?"
For a solo entrepreneur, **Wave is generally easier to use and is the better choice for most people.** While both platforms are designed for small businesses, Wave wins on user interface design, cost (it is fr…
ChatGPT (OpenAI) · recommended · listed #1
"Can you recommend a solid free accounting tool?"
…ou have, and which features matter (invoicing, bank sync, payroll, inventory, multi‑currency, etc.). Quick summary and recommendations: 1. Wave (cloud) - Best for: freelancers and very small businesses who want simple cloud invoicing + bookkeeping. - Pros: Free accounting, invoicing, receipt scanning; easy to use. - Cons:…
Perplexity · recommended · listed #1
"I freelance and need an easy bookkeeping app, what would you recommend?"
If you want the **easiest** bookkeeping app as a freelancer, I’d start with **Wave** if you want **free and simple**, or **FreshBooks** if you invoice clients regularly and want a very friendly interface.[4][5][12][18] A practical way to choose: - **Wave** — b…
Where the AIs get it from
Domains cited by search-backed answers that mentioned Wave (124 answers, 2026-08-01). Your own domain is highlighted — presence in the others is the GEO opportunity.
| Cited domain | Answers citing it |
|---|---|
| reddit.com | 123 |
| youtube.com | 115 |
| quickbooks.intuit.com | 94 |
| nerdwallet.com | 89 |
| uschamber.com | 69 |
| waveapps.com own domain | 59 |
| pcmag.com | 57 |
| zapier.com | 51 |
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Head-to-head: Wave vs QuickBooks · Wave vs Xero · Wave vs FreshBooks — or the full Accounting Software leaderboard.
Data from run #85. Methodology