Bench #10 in Accounting Software
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Score over time
Score 16.4 (95% CI 13.2–19.4) as of 2026-07-13. The trend line appears once a second monthly run lands.
Shaded band = 95% bootstrap confidence interval. Orange markers = methodology events (model releases, panel versions). How this works
By model
Perplexity
ChatGPT (OpenAI)
Gemini (Google)
Claude (Anthropic)
By question type
Where Bench shows up, by the intent behind the question. Every accounting software panel asks the same balanced mix — 10 prompts per type — so these rates are directly comparable. A gap here (strong on recommendations, invisible on comparisons) is where AI visibility is being won or lost.
| Question type | Mentioned | Recommended |
|---|---|---|
| Recommendations “What's the best option for me?” | 0% | |
| Comparisons “How do the top options stack up?” | 3% | |
| Ready to buy “Which one should I actually get?” | 3% | |
| Problem-solving “I have this problem — what fixes it?” | 5% | |
| Informational “How does this kind of product work?” | 2% |
What the AIs say
Real answers from the latest measurement in which Bench appeared — the receipts behind the score.
Claude (Anthropic) · listed #1
"What's better for outsourced bookkeeping, Bench or Pilot?"
# Bench vs. Pilot: Comparison for Outsourced Bookkeeping The "better" choice really depends on your business needs. Here's a breakdown: ## Bench **Best for:** Very small businesses, fre…
Gemini (Google) · listed #1
"What's better for outsourced bookkeeping, Bench or Pilot?"
Choosing between **Bench** and **Pilot** comes down to the size of your business, your plans for growth, and your preference for accounting software. Here is the short answer: * **Choose Bench** if you…
ChatGPT (OpenAI) · listed #1
"What's better for outsourced bookkeeping, Bench or Pilot?"
Short answer: It depends on your business. Bench is usually better/cheaper for very small, simple businesses that just need clean books and basic reporting. Pilot is better for startups, venture-backed companies, e-commerce, or…
Perplexity · recommended · listed #1
"What's better for outsourced bookkeeping, Bench or Pilot?"
The choice between **Bench** and **Pilot** depends entirely on your business type and accounting needs: **Bench is better for small, simple businesses** (solopreneurs, freelancers, local services) that only…
Where the AIs get it from
Domains cited by search-backed answers that mentioned Bench (10 answers, 2026-07-13). Your own domain is highlighted — presence in the others is the GEO opportunity.
| Cited domain | Answers citing it |
|---|---|
| bench.co own domain | 10 |
| youtube.com | 10 |
| reddit.com | 10 |
| pilot.com | 8 |
| johngalt-finance.com | 6 |
| growthy.com | 6 |
| booxkeeping.com | 6 |
| 6sense.com | 6 |
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Head-to-head: Bench vs QuickBooks · Bench vs Wave · Bench vs Xero — or the full Accounting Software leaderboard.
Data from run #51. Methodology