Mullvad #4 in VPN Services
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Independent measurement about Mullvad — anyone can monitor a brand (brand teams, agencies, competitors). Paying never affects scores, and the ✓ badge stays reserved for verified representatives.
Score over time
Shaded band = 95% bootstrap confidence interval. Orange markers = methodology events (model releases, panel versions). How this works
By model
Perplexity
Gemini + web search
ChatGPT + web search
ChatGPT (OpenAI)
Claude (Anthropic)
Gemini (Google)
By question type
Where Mullvad shows up, by the intent behind the question. Every vpn services panel asks the same balanced mix — 10 prompts per type — so these rates are directly comparable. A gap here (strong on recommendations, invisible on comparisons) is where AI visibility is being won or lost.
| Question type | Mentioned | Recommended |
|---|---|---|
| Recommendations “What's the best option for me?” | 44% | |
| Comparisons “How do the top options stack up?” | 9% | |
| Ready to buy “Which one should I actually get?” | 39% | |
| Problem-solving “I have this problem — what fixes it?” | 10% | |
| Informational “How does this kind of product work?” | 5% |
What the AIs say
Real answers from the latest measurement in which Mullvad appeared — the receipts behind the score.
Claude (Anthropic) · recommended · listed #1
"I'm on a tight budget, so what's the cheapest reliable VPN service out there?"
Here's an honest breakdown to help you find something that fits your budget without getting burned: **Solid budget options:** - **Mullvad** – Flat rate around $5/month, no tiered plans, strong privacy reputation, accepts cash payments. Very transparent about their practices. - **Proton VPN** – Has a genuinely useful…
Gemini (Google) · recommended · listed #1
"Can you point me to a VPN known for strict no-logging policies?"
…, and the jurisdiction where the provider is based. Here are some of the most reputable VPNs known for strict no-logging policies: ### 1. Mullvad VPN * **Jurisdiction:** Sweden * **Key Features:** Mullvad is highly regarded for its focus on anonymity. Users do not need to provide an email address or any personal informa…
Gemini + web search · listed #1
"Looking to buy a VPN specifically to torrent securely, what do you recommend?"
…ireGuard protocol), and **port forwarding** (which is crucial for seeding and connecting to passive peers). Because many major VPNs (like Mullvad, NordVPN, and ExpressVPN) do not support port forwarding, the recommendations are broken down into **Power Users** (who need port forwarding) and **Plug-and-Play Users** (who just…
ChatGPT (OpenAI) · recommended · listed #1
"Ready to invest in a VPN focused on privacy and security, which subscription should I choose?"
…st choices by priority and what plan to buy: 1) Maximum privacy and anonymity (minimal logs, anonymous payments, RAM-only servers) - Pick: Mullvad or IVPN. - Subscription: start with 1 month to test. Mullvad is €5/month flat (no discounts), IVPN has monthly and yearly options — buy monthly first, then switch to yearly if hap…
ChatGPT + web search · recommended · listed #1
"Can you point me to a VPN known for strict no-logging policies?"
Short answer: yes — some VPNs are widely recognized for strict no-logs policies. A few well-regarded options to start with: - Mullvad — strong privacy focus, lets you create an anonymous account (no email), documents a strict no-logging data policy, and has had independent infrastructure audits/penetration tests…
Perplexity · recommended · listed #1
"If privacy is my top priority, should I go with Proton VPN or Mullvad?"
If **privacy is your top priority**, **Mullvad** is usually the better pick. It minimizes account linkage by not requiring an email address or personal details at signup, while Proton VPN still uses an email-based account mode…
Where the AIs get it from
Domains cited by search-backed answers that mentioned Mullvad (92 answers, 2026-08-01). Your own domain is highlighted — presence in the others is the GEO opportunity.
| Cited domain | Answers citing it |
|---|---|
| reddit.com | 43 |
| tomsguide.com | 41 |
| youtube.com | 40 |
| cnet.com | 36 |
| techradar.com | 35 |
| gizmodo.com | 34 |
| pcmag.com | 33 |
| rtings.com | 31 |
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Head-to-head: Mullvad vs NordVPN · Mullvad vs ExpressVPN · Mullvad vs Surfshark — or the full VPN Services leaderboard.
Data from run #70. Methodology