Adidas #10 in Running Shoes
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Score over time
Shaded band = 95% bootstrap confidence interval. Orange markers = methodology events (model releases, panel versions). How this works
By model
Perplexity
Gemini (Google)
ChatGPT (OpenAI)
Claude (Anthropic)
By question type
Where Adidas shows up, by the intent behind the question. Every running shoes panel asks the same balanced mix — 10 prompts per type — so these rates are directly comparable. A gap here (strong on recommendations, invisible on comparisons) is where AI visibility is being won or lost.
| Question type | Mentioned | Recommended |
|---|---|---|
| Recommendations “What's the best option for me?” | 14% | |
| Comparisons “How do the top options stack up?” | 5% | |
| Ready to buy “Which one should I actually get?” | 24% | |
| Problem-solving “I have this problem — what fixes it?” | 2% | |
| Informational “How does this kind of product work?” | 10% |
What the AIs say
Real answers from the latest measurement in which Adidas appeared — the receipts behind the score.
Claude (Anthropic) · listed #1
"What exactly makes a running shoe 'cushioned' and why does it matter?"
…e your foot sits). Common materials include: - **EVA foam** (ethylene-vinyl acetate) - traditional, lightweight - **TPU-based foams** (like adidas Boost) - more responsive, durable - **PEBA foams** (like ZoomX, FF Blast) - lightweight, highly energy-returning, common in race shoes **Stack Height** The total thickness of mat…
Gemini (Google) · listed #1
"What exactly makes a running shoe 'cushioned' and why does it matter?"
…reliable but tends to "pack out" (flatten) over time and can feel stiff in cold weather. * **TPU (Thermoplastic Polyurethane):** Think of Adidas *Boost* or Saucony *PWRRUN+*. TPU is made of tiny plastic beads fused together. It is highly durable, temperature-resistant, and offers a bouncy, springy feel. * **PEBA (Polyeth…
ChatGPT (OpenAI) · listed #1
"What exactly makes a running shoe 'cushioned' and why does it matter?"
…ing on the runner and the run. What exactly makes a shoe feel cushioned - Midsole foam type: EVA, PU, TPU (including pellet-based TPU like adidas Boost), and newer Pebax/PEBA-based foams (e.g., Nike ZoomX) differ in softness, rebound (energy return), and durability. Softer foams feel plusher; some foams compress less and re…
Perplexity · recommended · listed #1
"What running shoes coming in 2026 are worth buying?"
If you want the shortest answer: the **Adidas Adizero Evo SL**, **New Balance Ellipse v1**, **Brooks Ghost 18**, **Brooks Glycerin 23**, **ASICS MegaBlast**, **Nike Pegasus Premium**, and **Saucony Endorphin Speed 5** are amo…
Where the AIs get it from
Domains cited by search-backed answers that mentioned Adidas (63 answers, 2026-08-01). Your own domain is highlighted — presence in the others is the GEO opportunity.
| Cited domain | Answers citing it |
|---|---|
| youtube.com | 63 |
| runrepeat.com | 57 |
| runnersworld.com | 57 |
| reddit.com | 53 |
| theruntesters.com | 37 |
| facebook.com | 29 |
| runtothefinish.com | 24 |
| rtings.com | 19 |
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Head-to-head: Adidas vs Brooks · Adidas vs Hoka · Adidas vs ASICS — or the full Running Shoes leaderboard.
Data from run #68. Methodology