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Antivirus Software

Cycle 2026-08-01run #89

The Antivirus Software AI-visibility leaderboard ranks 17 brands by how often ChatGPT (OpenAI), Claude (Anthropic), Gemini (Google) and Perplexity mention and recommend them across a fixed panel of realistic buyer questions, re-measured every monthly cycle. Microsoft Defender currently leads with a global visibility score of 48.3.

Shopping, not analyzing? Read the buyer's guide: The best antivirus software, according to AI →

Movers

No statistically significant movement since the last run — all 17 tracked brands are stable within their confidence intervals. Muted hollow arrows in the standings below show drift that stayed within statistical noise.

Standings

#BrandGlobal scorePer model
1Microsoft Defender48.3 ±2.6▽ −1.5
openai49
anthropic47
google47
perplexity38
2Bitdefender46.7 ±2.5▽ −1.3
openai45
anthropic43
google55
perplexity39
3Malwarebytes38.0 ±2.8▽ −1.7
openai38
anthropic33
google43
perplexity20
4Norton35.9 ±2.5▽ −0.4
openai35
anthropic33
google39
perplexity36
5ESET26.8 ±2.5▽ −0.1
openai30
anthropic22
google19
perplexity20
6Kaspersky25.1 ±2.6▽ −0.5
openai27
anthropic20
google23
perplexity17
7Sophos22.8 ±2.4▽ −0.8
openai25
anthropic15
google19
perplexity19
8△1McAfee20.0 ±1.9▽ −0.0
openai17
anthropic20
google30
perplexity19
9▽1Avast19.4 ±2.0▽ −1.4
openai16
anthropic21
google31
perplexity24
10Webroot18.3 ±5.1△ +0.7
openai18
anthropic26
google16
perplexity22
11Intego17.6 ±2.7△ +0.0
openai16
anthropic16
google21
perplexity24
12Avira16.9 ±2.9▽ −0.6
openai17
anthropic21
google16
perplexity20
13TotalAV15.1 ±1.2▽ −0.3
openai13
anthropic13
google22
perplexity14
14G DATA14.9 ±2.3▽ −0.4
openai12
anthropic24
google22
perplexity14
15AVG13.8 ±1.6△ +0.0
openai12
anthropic15
google17
perplexity19
16F-Secure13.4 ±1.9▽ −0.2
openai12
anthropic13
google15
perplexity20
17Trend Micro12.0 ±1.5▽ −0.2
openai12
anthropic12
google11
perplexity11

What the AIs cite

The domains search-backed assistants relied on when answering this industry's questions (2026-08-01). Getting featured on these is the most direct lever on AI visibility.

DomainAnswers citing it
reddit.com279
youtube.com263
security.org163
pcmag.com161
cybernews.com126
safetydetectives.com100
techradar.com96
learn.microsoft.com87
allaboutcookies.org81
tomsguide.com72

Head-to-head: Microsoft Defender vs Bitdefender · Microsoft Defender vs Malwarebytes · Bitdefender vs Malwarebytes

Global score = market-share-weighted blend of per-model visibility scores (0–100). Methodology

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