Car Insurance (US)

GEICO vs Lemonade

AI visibility head-to-head, Car Insurance (US) — run #52 (2026-07-13). GEICO leads with statistical confidence (non-overlapping 95% CIs).

GEICO · leads

37.2
95% CI34.539.6
Industry rank#1
openai34.4
perplexity47.2
google44.7
anthropic35.5
vs

Lemonade

16.8
95% CI12.820.7
Industry rank#10
openai14.7
perplexity26.3
google20.0
anthropic23.3

Share of answers mentioning each brand, split by the intent behind the question. The panel asks 10 prompts of each type, so a lead here shows where one brand wins — not just that it wins overall.

Question typeGEICOLemonade
Recommendations
What's the best option for me?
69%5%
Comparisons
How do the top options stack up?
26%10%
Ready to buy
Which one should I actually get?
62%1%
Problem-solving
I have this problem — what fixes it?
27%2%
Informational
How does this kind of product work?
34%1%

Bold marks the higher point estimate; the headline verdict above uses non-overlapping confidence intervals. Methodology