ASUS (laptops) vs Dell
AI visibility head-to-head, Laptops — run #80 (2026-08-01). Current scores are statistically indistinguishable (overlapping 95% CIs).
vs
By question type
Share of answers mentioning each brand, split by the intent behind the question. The panel asks 10 prompts of each type, so a lead here shows where one brand wins — not just that it wins overall.
| Question type | ASUS (laptops) | Dell |
|---|---|---|
| Recommendations “What's the best option for me?” | 64% | 60% |
| Comparisons “How do the top options stack up?” | 20% | 20% |
| Ready to buy “Which one should I actually get?” | 62% | 38% |
| Problem-solving “I have this problem — what fixes it?” | 39% | 26% |
| Informational “How does this kind of product work?” | 28% | 30% |
Bold marks the higher point estimate; the headline verdict above uses non-overlapping confidence intervals. Methodology
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