Hoka #2 in Running Shoes
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Score over time
Shaded band = 95% bootstrap confidence interval. Orange markers = methodology events (model releases, panel versions). How this works
By model
Perplexity
Gemini (Google)
ChatGPT (OpenAI)
Claude (Anthropic)
By question type
Where Hoka shows up, by the intent behind the question. Every running shoes panel asks the same balanced mix — 10 prompts per type — so these rates are directly comparable. A gap here (strong on recommendations, invisible on comparisons) is where AI visibility is being won or lost.
| Question type | Mentioned | Recommended |
|---|---|---|
| Recommendations “What's the best option for me?” | 71% | |
| Comparisons “How do the top options stack up?” | 10% | |
| Ready to buy “Which one should I actually get?” | 31% | |
| Problem-solving “I have this problem — what fixes it?” | 40% | |
| Informational “How does this kind of product work?” | 32% |
What the AIs say
Real answers from the latest measurement in which Hoka appeared — the receipts behind the score.
Claude (Anthropic) · recommended · listed #1
"What are the most cushioned running shoes for long distance comfort?"
…Long-Distance Comfort Here are some top-rated maximalist/highly cushioned running shoes known for long-distance comfort: ## Top Picks **Hoka Bondi 8** - Ultra-plush cushioning, known as one of the softest rides - Great for daily training and recovery runs - Wide, stable base despite tall stack height **Hoka Clifton 9*…
Gemini (Google) · recommended · listed #1
"What are considered the best trail running shoes overall?"
…breakdown of the best trail running shoes overall, categorized by what they do best. --- ### 1. The Best Overall / Best Cushioned #### **Hoka Speedgoat 5** (and the newly released **Speedgoat 6**) The Hoka Speedgoat is widely considered the king of trail running shoes. It strikes the perfect balance of maximum cushionin…
ChatGPT (OpenAI) · recommended · listed #1
"Which offers better cushioning for long distances, On or Hoka?"
Short answer: Hoka. Why: Hoka’s signature is maximal, high-stack midsoles and soft, thick EVA/foam blends that provide plush, long-lasting shock absorption and a very cushioned ride—especially use…
Perplexity · recommended · listed #1
"Which offers better cushioning for long distances, On or Hoka?"
For **long-distance cushioning**, **Hoka** generally offers better cushioning than On.[1][2][5][7][10][13] Across the sources, Hoka is described as *softer, plusher, and more heavily cushioned*, while On is more often de…
Where the AIs get it from
Domains cited by search-backed answers that mentioned Hoka (115 answers, 2026-08-01). Your own domain is highlighted — presence in the others is the GEO opportunity.
| Cited domain | Answers citing it |
|---|---|
| youtube.com | 107 |
| reddit.com | 105 |
| runrepeat.com | 97 |
| runnersworld.com | 89 |
| facebook.com | 58 |
| runtothefinish.com | 52 |
| trailandkale.com | 26 |
| believeintherun.com | 26 |
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Data from run #68. Methodology
