Mattresses
The Mattresses AI-visibility leaderboard ranks 20 brands by how often ChatGPT (OpenAI), Claude (Anthropic), Gemini (Google) and Perplexity mention and recommend them across a fixed panel of realistic buyer questions, re-measured every monthly cycle. Saatva currently leads with a global visibility score of 26.5.
Shopping, not analyzing? Read the buyer's guide: The best mattresses, according to AI →
Movers
No statistically significant movement since the last run — all 20 tracked brands are stable within their confidence intervals. Muted hollow arrows in the standings below show drift that stayed within statistical noise.
Standings
| # | Brand | Global score | Per model |
|---|---|---|---|
| 1 | Saatva | 26.5 ±2.7△ +0.7 | |
| 2 | Zinus | 24.6 ±2.8▽ −0.6 | |
| 3△3 | Helix | 22.2 ±2.6△ +1.4 | |
| 4△3 | Sealy | 21.4 ±4.4△ +0.8 | |
| 5▽2 | Nectar | 21.2 ±2.3▽ −2.8 | |
| 6△2 | Tempur-Pedic | 20.2 ±2.3△ +0.1 | |
| 7▽2 | Bear | 19.9 ±4.6▽ −3.2 | |
| 8△2 | Sleep Number | 19.8 ±2.8△ +0.7 | |
| 9 | Layla | 19.7 ±3.9▽ −0.2 | |
| 10▽6 | Stearns & Foster | 19.2 ±4.5▽ −4.1 | |
| 11 | Purple | 18.4 ±2.2△ +0.9 | |
| 12 | Tuft & Needle | 18.2 ±2.6△ +0.8 | |
| 13△4 | Beautyrest | 17.7 ±4.0△ +2.6 | |
| 14▽1 | Avocado | 17.4 ±2.3△ +0.3 | |
| 15▽1 | Casper | 16.9 ±3.2△ +0.6 | |
| 16▽1 | DreamCloud | 16.2 ±2.7△ +0.8 | |
| 17▽1 | WinkBeds | 15.8 ±1.8△ +0.6 | |
| 18 | Brooklyn Bedding | 14.3 ±1.9△ +0.6 | |
| 19 | Serta | 12.4 ±1.3▽ −1.2 | |
| 20 | Leesa | 11.7 ±1.9△ +0.1 |
What the AIs cite
The domains search-backed assistants relied on when answering this industry's questions (2026-08-01). Getting featured on these is the most direct lever on AI visibility.
| Domain | Answers citing it |
|---|---|
| reddit.com | 238 |
| youtube.com | 192 |
| sleepfoundation.org | 186 |
| naplab.com | 146 |
| mattressclarity.com | 140 |
| sleepopolis.com | 131 |
| mattressnerd.com | 115 |
| ncoa.org | 111 |
| tomsguide.com | 103 |
| facebook.com | 91 |
Head-to-head: Saatva vs Zinus · Saatva vs Helix · Zinus vs Helix
Global score = market-share-weighted blend of per-model visibility scores (0–100). Methodology
Your brand not on this list?
See exactly what ChatGPT, Claude, Gemini, and Perplexity say about any brand — yours, a client's, a rival's. Free baseline scan, no credit card.
Scan your brand free →