Purple #11 in Mattresses
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Score over time
Score 17.5 (95% CI 15.5–19.7) as of 2026-07-13. The trend line appears once a second monthly run lands.
Shaded band = 95% bootstrap confidence interval. Orange markers = methodology events (model releases, panel versions). How this works
By model
ChatGPT (OpenAI)
Perplexity
Gemini (Google)
Claude (Anthropic)
By question type
Where Purple shows up, by the intent behind the question. Every mattresses panel asks the same balanced mix — 10 prompts per type — so these rates are directly comparable. A gap here (strong on recommendations, invisible on comparisons) is where AI visibility is being won or lost.
| Question type | Mentioned | Recommended |
|---|---|---|
| Recommendations “What's the best option for me?” | 17% | |
| Comparisons “How do the top options stack up?” | 6% | |
| Ready to buy “Which one should I actually get?” | 5% | |
| Problem-solving “I have this problem — what fixes it?” | 0% | |
| Informational “How does this kind of product work?” | 6% |
What the AIs say
Real answers from the latest measurement in which Purple appeared — the receipts behind the score.
Claude (Anthropic) · listed #1
"Can you recommend a good mattress for someone with chronic lower back pain?"
…ck) benefit from firmer surfaces ## Practical Suggestions 1. **Test before buying** if possible—many companies offer 90-100 night trials (Purple, Saatva, Helix, Nectar are commonly mentioned, though I don't have personal experience to vouch for any) 2. **Don't assume "expensive = better"**—fit matters more than price point…
Gemini (Google) · recommended · listed #1
"Between Casper and Purple, which one is better suited for side sleeping?"
Between Casper and Purple, **Purple (specifically their Restore and Rejuvenate hybrid lines) is generally better suited for side sleepers**, but **Casper is a very close runner-up** for those who prefer a…
ChatGPT (OpenAI) · recommended · listed #1
"Between Casper and Purple, which one is better suited for side sleeping?"
Short answer: It depends on the model and your body weight, but generally Purple (especially the Hybrid Premier with the thicker grid) is better at targeted pressure relief for side sleepers; a softer Casper model (Nova or Nova Hybrid) can be equally or more c…
Perplexity · recommended · listed #1
"Between Casper and Purple, which one is better suited for side sleeping?"
For most side sleepers, **Purple** is generally better suited due to its superior **pressure relief** at the shoulders and hips, especially for those weighing between 130–230 lbs or with heavier body types, thoug…
Where the AIs get it from
Domains cited by search-backed answers that mentioned Purple (11 answers, 2026-07-13). Your own domain is highlighted — presence in the others is the GEO opportunity.
| Cited domain | Answers citing it |
|---|---|
| reddit.com | 9 |
| sleepfoundation.org | 8 |
| mattressnerd.com | 7 |
| youtube.com | 7 |
| mattressclarity.com | 6 |
| sleepopolis.com | 6 |
| casper.com | 6 |
| naplab.com | 6 |
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Head-to-head: Purple vs Saatva · Purple vs Zinus · Purple vs Nectar — or the full Mattresses leaderboard.
Data from run #56. Methodology