NordVPN vs Norton VPN
AI visibility head-to-head, VPN Services — run #70 (2026-08-01). NordVPN leads with statistical confidence (non-overlapping 95% CIs).
NordVPN · leads
40.4
95% CI37.6–42.9
Industry rank#1
perplexity44.7
google-search49.3
openai-search38.5
openai37.2
anthropic35.9
google51.9
vs
Norton VPN
20.0
95% CI15.8–24.1
Industry rank#7
perplexity24.7
google-search21.2
openai-search22.8
openai20.2
anthropic21.5
google18.0
By question type
Share of answers mentioning each brand, split by the intent behind the question. The panel asks 10 prompts of each type, so a lead here shows where one brand wins — not just that it wins overall.
| Question type | NordVPN | Norton VPN |
|---|---|---|
| Recommendations “What's the best option for me?” | 88% | 0% |
| Comparisons “How do the top options stack up?” | 24% | 11% |
| Ready to buy “Which one should I actually get?” | 72% | 1% |
| Problem-solving “I have this problem — what fixes it?” | 24% | 0% |
| Informational “How does this kind of product work?” | 8% | 0% |
Bold marks the higher point estimate; the headline verdict above uses non-overlapping confidence intervals. Methodology
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