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Hulu vs Tubi

AI visibility head-to-head, Streaming Services — run #67 (2026-08-01). Hulu leads with statistical confidence (non-overlapping 95% CIs).

Hulu · leads

39.6
95% CI37.3–41.8
Industry rank#2
perplexity40.0
openai39.1
anthropic36.6
google42.1
vs

Tubi

22.1
95% CI19.8–24.6
Industry rank#11
perplexity22.6
openai23.1
anthropic18.7
google19.6

By question type

Share of answers mentioning each brand, split by the intent behind the question. The panel asks 10 prompts of each type, so a lead here shows where one brand wins — not just that it wins overall.

Question typeHuluTubi
Recommendations
“What's the best option for me?”
66%31%
Comparisons
“How do the top options stack up?”
23%10%
Ready to buy
“Which one should I actually get?”
60%8%
Problem-solving
“I have this problem — what fixes it?”
61%27%
Informational
“How does this kind of product work?”
65%26%

Bold marks the higher point estimate; the headline verdict above uses non-overlapping confidence intervals. Methodology

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