Streaming Services

Hulu vs Prime Video

AI visibility head-to-head, Streaming Services — run #67 (2026-08-01). Hulu leads with statistical confidence (non-overlapping 95% CIs).

Hulu · leads

39.6
95% CI37.341.8
Industry rank#2
perplexity40.0
openai39.1
anthropic36.6
google42.1
vs

Prime Video

29.6
95% CI27.432.0
Industry rank#5
perplexity19.6
openai31.6
anthropic25.7
google26.2

Share of answers mentioning each brand, split by the intent behind the question. The panel asks 10 prompts of each type, so a lead here shows where one brand wins — not just that it wins overall.

Question typeHuluPrime Video
Recommendations
What's the best option for me?
66%40%
Comparisons
How do the top options stack up?
23%10%
Ready to buy
Which one should I actually get?
60%28%
Problem-solving
I have this problem — what fixes it?
61%33%
Informational
How does this kind of product work?
65%48%

Bold marks the higher point estimate; the headline verdict above uses non-overlapping confidence intervals. Methodology

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