← Ecommerce Platforms

Etsy vs Shift4Shop

AI visibility head-to-head, Ecommerce Platforms — run #83 (2026-08-01). Etsy leads with statistical confidence (non-overlapping 95% CIs).

Etsy · leads

32.7
95% CI29.9–35.3
Industry rank#3
perplexity24.3
openai34.9
anthropic35.5
google26.2
vs

Shift4Shop

10.8
95% CI8.7–12.6
Industry rank#11
perplexity12.8
openai10.5
anthropic11.2
google11.3

By question type

Share of answers mentioning each brand, split by the intent behind the question. The panel asks 10 prompts of each type, so a lead here shows where one brand wins — not just that it wins overall.

Question typeEtsyShift4Shop
Recommendations
“What's the best option for me?”
42%1%
Comparisons
“How do the top options stack up?”
10%10%
Ready to buy
“Which one should I actually get?”
33%1%
Problem-solving
“I have this problem — what fixes it?”
40%0%
Informational
“How does this kind of product work?”
20%6%

Bold marks the higher point estimate; the headline verdict above uses non-overlapping confidence intervals. Methodology

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