Bilt vs Discover
AI visibility head-to-head, Credit Cards — run #72 (2026-08-01). Discover leads with statistical confidence (non-overlapping 95% CIs).
Bilt
23.6
95% CI22.2–24.8
Industry rank#5
perplexity26.3
google-search17.6
openai-search25.8
google15.8
openai26.1
anthropic18.0
vs
Discover · leads
33.8
95% CI31.1–36.2
Industry rank#3
perplexity34.8
google-search37.2
openai-search28.0
google43.4
openai31.0
anthropic33.7
By question type
Share of answers mentioning each brand, split by the intent behind the question. The panel asks 10 prompts of each type, so a lead here shows where one brand wins — not just that it wins overall.
| Question type | Bilt | Discover |
|---|---|---|
| Recommendations “What's the best option for me?” | 2% | 49% |
| Comparisons “How do the top options stack up?” | 10% | 32% |
| Ready to buy “Which one should I actually get?” | 0% | 14% |
| Problem-solving “I have this problem — what fixes it?” | 0% | 35% |
| Informational “How does this kind of product work?” | 0% | 10% |
Bold marks the higher point estimate; the headline verdict above uses non-overlapping confidence intervals. Methodology
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