← Antivirus Software

Avira vs Microsoft Defender

AI visibility head-to-head, Antivirus Software — run #89 (2026-08-01). Microsoft Defender leads with statistical confidence (non-overlapping 95% CIs).

Avira

16.9
95% CI13.9–19.7
Industry rank#12
openai16.5
anthropic20.5
google16.2
perplexity19.8
vs

Microsoft Defender · leads

48.3
95% CI45.5–50.6
Industry rank#1
openai49.5
anthropic46.8
google47.3
perplexity38.1

By question type

Share of answers mentioning each brand, split by the intent behind the question. The panel asks 10 prompts of each type, so a lead here shows where one brand wins — not just that it wins overall.

Question typeAviraMicrosoft Defender
Recommendations
“What's the best option for me?”
17%48%
Comparisons
“How do the top options stack up?”
12%18%
Ready to buy
“Which one should I actually get?”
2%45%
Problem-solving
“I have this problem — what fixes it?”
1%56%
Informational
“How does this kind of product work?”
5%50%

Bold marks the higher point estimate; the headline verdict above uses non-overlapping confidence intervals. Methodology

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