← Credit Cards

American Express vs Discover

AI visibility head-to-head, Credit Cards — run #72 (2026-08-01). Current scores are statistically indistinguishable (overlapping 95% CIs).

American Express

29.4
95% CI27.0–31.4
Industry rank#4
perplexity26.9
google-search37.7
openai-search27.1
google37.0
openai27.6
anthropic27.2
vs

Discover

33.8
95% CI31.1–36.2
Industry rank#3
perplexity34.8
google-search37.2
openai-search28.0
google43.4
openai31.0
anthropic33.7

By question type

Share of answers mentioning each brand, split by the intent behind the question. The panel asks 10 prompts of each type, so a lead here shows where one brand wins — not just that it wins overall.

Question typeAmerican ExpressDiscover
Recommendations
“What's the best option for me?”
40%49%
Comparisons
“How do the top options stack up?”
22%32%
Ready to buy
“Which one should I actually get?”
21%14%
Problem-solving
“I have this problem — what fixes it?”
20%35%
Informational
“How does this kind of product work?”
26%10%

Bold marks the higher point estimate; the headline verdict above uses non-overlapping confidence intervals. Methodology

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