CRM / Sales Software

ActiveCampaign vs Salesforce

AI visibility head-to-head, CRM / Sales Software — run #65 (2026-08-01). Salesforce leads with statistical confidence (non-overlapping 95% CIs).

ActiveCampaign

22.4
95% CI19.724.9
Industry rank#9
perplexity22.3
google-search22.6
openai-search21.8
openai23.9
anthropic15.4
google19.6
vs

Salesforce · leads

47.9
95% CI45.250.6
Industry rank#3
perplexity44.3
google-search45.7
openai-search49.7
openai49.0
anthropic41.9
google46.6

Share of answers mentioning each brand, split by the intent behind the question. The panel asks 10 prompts of each type, so a lead here shows where one brand wins — not just that it wins overall.

Question typeActiveCampaignSalesforce
Recommendations
What's the best option for me?
13%58%
Comparisons
How do the top options stack up?
12%30%
Ready to buy
Which one should I actually get?
13%40%
Problem-solving
I have this problem — what fixes it?
7%56%
Informational
How does this kind of product work?
9%78%

Bold marks the higher point estimate; the headline verdict above uses non-overlapping confidence intervals. Methodology

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