Root Insurance #19 in Car Insurance (US)
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Score over time
Shaded band = 95% bootstrap confidence interval. Orange markers = methodology events (model releases, panel versions). How this works
By model
ChatGPT (OpenAI)
Claude (Anthropic)
Gemini (Google)
Perplexity
By question type
Where Root Insurance shows up, by the intent behind the question. Every car insurance (us) panel asks the same balanced mix — 10 prompts per type — so these rates are directly comparable. A gap here (strong on recommendations, invisible on comparisons) is where AI visibility is being won or lost.
| Question type | Mentioned | Recommended |
|---|---|---|
| Recommendations “What's the best option for me?” | 1% | |
| Comparisons “How do the top options stack up?” | 4% | |
| Ready to buy “Which one should I actually get?” | 0% | |
| Problem-solving “I have this problem — what fixes it?” | 0% | |
| Informational “How does this kind of product work?” | 0% |
What the AIs say
Real answers from the latest measurement in which Root Insurance appeared — the receipts behind the score.
Claude (Anthropic) · listed #1
"I'm a new driver and can't find affordable coverage, what are my options?"
…n** - **Low mileage discount** (if you don't drive much) - **Bundling** with renters/other insurance - **Telematics/usage-based programs** (Root, Metromile, etc.) that track driving habits and reward safe driving with lower rates - **Multi-car discount** if the household has multiple vehicles ## Vehicle Choice Matters -…
Gemini (Google) · recommended · listed #2
"Is The General or Root Insurance a better option for drivers with a poor record?"
…with a poor driving record (which can include accidents, speeding tickets, DUIs, lapses in coverage, or poor credit), **The General** and **Root Insurance** offer two very different approaches. The short answer is: **The General is better if you need immediate coverage, need an SR-22, or are still a risky driver. Root is better if…
ChatGPT (OpenAI) · listed #2
"Is The General or Root Insurance a better option for drivers with a poor record?"
Short answer: For most drivers with a recent poor driving record, The General is the safer bet. Root can be cheaper — but only if your current driving behavior is actually very safe and you pass its telematics “test drive.” If you have multiple recent violations or need an SR‑22,…
Perplexity · listed #2
"For high-risk drivers, would you go with The General or Root?"
For **high-risk drivers**, I’d generally go with **The General** over Root, because The General explicitly specializes in non-standard/high-risk coverage and accepts drivers with DUIs, SR-22 needs, accidents, lapses in coverage, and other violations[2][7…
Where the AIs get it from
Domains cited by search-backed answers that mentioned Root Insurance (6 answers, 2026-08-01). Your own domain is highlighted — presence in the others is the GEO opportunity.
| Cited domain | Answers citing it |
|---|---|
| compare.com | 6 |
| thegeneral.com | 6 |
| nerdwallet.com | 6 |
| joinroot.com own domain | 6 |
| autoinsurance.com | 6 |
| insurify.com | 6 |
| jerry.ai | 6 |
| reddit.com | 6 |
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Head-to-head: Root Insurance vs GEICO · Root Insurance vs State Farm · Root Insurance vs USAA — or the full Car Insurance (US) leaderboard.
Data from run #86. Methodology