Root Insurance #19 in Car Insurance (US)
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Score over time
Score 11.8 (95% CI 9.2–13.5) as of 2026-07-13. The trend line appears once a second monthly run lands.
Shaded band = 95% bootstrap confidence interval. Orange markers = methodology events (model releases, panel versions). How this works
By model
ChatGPT (OpenAI)
Perplexity
Gemini (Google)
Claude (Anthropic)
By question type
Where Root Insurance shows up, by the intent behind the question. Every car insurance (us) panel asks the same balanced mix — 10 prompts per type — so these rates are directly comparable. A gap here (strong on recommendations, invisible on comparisons) is where AI visibility is being won or lost.
| Question type | Mentioned | Recommended |
|---|---|---|
| Recommendations “What's the best option for me?” | 1% | |
| Comparisons “How do the top options stack up?” | 2% | |
| Ready to buy “Which one should I actually get?” | 1% | |
| Problem-solving “I have this problem — what fixes it?” | 0% | |
| Informational “How does this kind of product work?” | 0% |
What the AIs say
Real answers from the latest measurement in which Root Insurance appeared — the receipts behind the score.
Claude (Anthropic) · listed #1
"Car insurance in the city is brutal—any tips to cut costs for city drivers?"
…alism risk drops. - **Consider usage-based insurance** — If you don't drive much (common in cities with good transit), telematics programs (Root, Metromile, etc.) charge based on actual mileage/driving habits rather than location alone. - **Reassess coverage on older cars** — If your car's value is low, dropping collision/…
Gemini (Google) · listed #2
"For high-risk drivers, would you go with The General or Root?"
For high-risk drivers, choosing between **The General** and **Root** comes down to *why* you are considered high-risk and *how* you drive today. Here is a direct comparison to help you decide which company is the better fit for your specific si…
ChatGPT (OpenAI) · listed #2
"Is The General or Root Insurance a better option for drivers with a poor record?"
Short answer: for most drivers with a poor record, The General is the safer/reliably available choice. Root can be cheaper — but only if you can prove very safe driving during their telematics test period. If your record is seriously negative (DUI, multiple at‑fault crashes, lapses in c…
Perplexity · recommended · listed #2
"I want to buy the cheapest car insurance possible near Pennsylvania, what should I do?"
…| **Increase Deductibles** | Higher deductibles on any coverage you keep lower your monthly premium [1]. | | **Use Telematics** | Apps like Root (driving behavior test) or Liberty Mutual’s RightTrack® reward safe driving with up to **30% savings** [4][7]. | ### Critical Warning While a **liability-only policy** saves mone…
Where the AIs get it from
Domains cited by search-backed answers that mentioned Root Insurance (8 answers, 2026-07-13). Your own domain is highlighted — presence in the others is the GEO opportunity.
| Cited domain | Answers citing it |
|---|---|
| reddit.com | 7 |
| thezebra.com | 6 |
| insurify.com | 5 |
| nerdwallet.com | 5 |
| joinroot.com own domain | 5 |
| thegeneral.com | 5 |
| caranddriver.com | 5 |
| compare.com | 4 |
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Head-to-head: Root Insurance vs GEICO · Root Insurance vs State Farm · Root Insurance vs Progressive — or the full Car Insurance (US) leaderboard.
Data from run #52. Methodology