Nationwide #12 in Car Insurance (US)
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Score over time
Score 13.5 (95% CI 11.6–15.3) as of 2026-07-13. The trend line appears once a second monthly run lands.
Shaded band = 95% bootstrap confidence interval. Orange markers = methodology events (model releases, panel versions). How this works
By model
ChatGPT (OpenAI)
Perplexity
Gemini (Google)
Claude (Anthropic)
By question type
Where Nationwide shows up, by the intent behind the question. Every car insurance (us) panel asks the same balanced mix — 10 prompts per type — so these rates are directly comparable. A gap here (strong on recommendations, invisible on comparisons) is where AI visibility is being won or lost.
| Question type | Mentioned | Recommended |
|---|---|---|
| Recommendations “What's the best option for me?” | 13% | |
| Comparisons “How do the top options stack up?” | 6% | |
| Ready to buy “Which one should I actually get?” | 3% | |
| Problem-solving “I have this problem — what fixes it?” | 2% | |
| Informational “How does this kind of product work?” | 5% |
What the AIs say
Real answers from the latest measurement in which Nationwide appeared — the receipts behind the score.
Claude (Anthropic) · listed #1
"For a young driver, would Farmers or Nationwide save more money?"
# Farmers vs. Nationwide for Young Drivers The answer depends on several factors specific to your situation, but here's what typically influences the comparison: ## General Trends - **Nationwide** often…
Gemini (Google) · listed #1
"Car insurance in the city is brutal—any tips to cut costs for city drivers?"
…les a year, you are overpaying for traditional insurance. * **Pay-Per-Mile Insurance:** Companies like **Metromile**, **Mile Auto**, or **Nationwide SmartMiles** charge a low monthly base rate (e.g., $30) plus a few cents per mile driven. If your car sits parked most of the week, this can cut your bill in half. * **Low-Milea…
ChatGPT (OpenAI) · listed #2
"Which is cheaper for young drivers, Farmers Insurance or Nationwide?"
There’s no universal answer — neither Farmers nor Nationwide is always cheaper for young drivers. Auto rates depend heavily on individual factors (location, age, sex, vehicle, driving record, credit where allowed, coverage limits, deductibl…
Perplexity · recommended · listed #1
"Which is cheaper for young drivers, Farmers Insurance or Nationwide?"
**Nationwide** is cheaper than Farmers Insurance for young drivers, particularly for teens. Nationwide offers significantly lower rates across all young driver age groups, with the most drama…
Where the AIs get it from
Domains cited by search-backed answers that mentioned Nationwide (37 answers, 2026-07-13). Your own domain is highlighted — presence in the others is the GEO opportunity.
| Cited domain | Answers citing it |
|---|---|
| usnews.com | 27 |
| thezebra.com | 22 |
| nationwide.com own domain | 17 |
| reddit.com | 17 |
| progressive.com | 14 |
| forbes.com | 13 |
| autoinsurance.com | 12 |
| marketwatch.com | 12 |
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Head-to-head: Nationwide vs GEICO · Nationwide vs State Farm · Nationwide vs Progressive — or the full Car Insurance (US) leaderboard.
Data from run #52. Methodology