Apple (iPhone) #1 in Smartphones
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Score over time
Shaded band = 95% bootstrap confidence interval. Orange markers = methodology events (model releases, panel versions). How this works
By model
Perplexity
ChatGPT (OpenAI)
Gemini (Google)
Claude (Anthropic)
By question type
Where Apple (iPhone) shows up, by the intent behind the question. Every smartphones panel asks the same balanced mix — 10 prompts per type — so these rates are directly comparable. A gap here (strong on recommendations, invisible on comparisons) is where AI visibility is being won or lost.
| Question type | Mentioned | Recommended |
|---|---|---|
| Recommendations “What's the best option for me?” | 55% | |
| Comparisons “How do the top options stack up?” | 15% | |
| Ready to buy “Which one should I actually get?” | 24% | |
| Problem-solving “I have this problem — what fixes it?” | 14% | |
| Informational “How does this kind of product work?” | 1% |
What the AIs say
Real answers from the latest measurement in which Apple (iPhone) appeared — the receipts behind the score.
Claude (Anthropic) · listed #1
"Which takes better photos, an iPhone or a Galaxy phone?"
The iPhone vs. Galaxy camera debate really depends on what you value in a photo and how you shoot, but here's an honest breakdown: **iPhone tends to excel at:** - Natural, accurate color re…
Gemini (Google) · recommended · listed #1
"What's the best phone I can buy right now, all things considered?"
…at you value most. Here is the breakdown of the best phones you can buy right now. --- ### 1. The Best Overall Phone for Most People: **iPhone 16 Pro / 16 Pro Max** If you want a phone that does everything exceptionally well, has no major weaknesses, and will last for 5–7 years, this is the default choice. * **Why it’…
ChatGPT (OpenAI) · listed #1
"Which operating system has more users globally, iOS or Android?"
…roid — by a large margin. Globally Android accounts for the majority of smartphone users (typically roughly 70–75% of devices), while iOS (Apple) holds the remaining ~25–30%. The gap exists because Android runs on phones from many manufacturers across a wide price range and is dominant in high-population emerging markets;…
Perplexity · recommended · listed #1
"I'm shopping for a phone mainly for photography, what should guide my purchase?"
…mportant decision points are **budget**, **photo subjects** (portraits, landscapes, close-ups, sports, low light), and whether you prefer **iPhone or Android** because that affects camera style, editing tools, and ecosystem fit.[1][2][17] What to prioritize: - **Your main subjects**: different phones excel at different thi…
Where the AIs get it from
Domains cited by search-backed answers that mentioned Apple (iPhone) (120 answers, 2026-08-01). Your own domain is highlighted — presence in the others is the GEO opportunity.
| Cited domain | Answers citing it |
|---|---|
| youtube.com | 114 |
| reddit.com | 108 |
| cnet.com | 49 |
| tomsguide.com | 47 |
| techadvisor.com | 43 |
| facebook.com | 43 |
| rokform.com | 41 |
| techradar.com | 35 |
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Head-to-head: Apple (iPhone) vs Samsung (Galaxy) · Apple (iPhone) vs Google (Pixel) · Apple (iPhone) vs Xiaomi — or the full Smartphones leaderboard.
Data from run #79. Methodology