Website Builders

Shopify (websites) vs WordPress

AI visibility head-to-head, Website Builders — run #82 (2026-08-01). Current scores are statistically indistinguishable (overlapping 95% CIs).

Shopify (websites)

35.6
95% CI32.937.9
Industry rank#4
perplexity25.6
google34.2
openai37.3
anthropic29.1
vs

WordPress

39.1
95% CI36.641.5
Industry rank#3
perplexity25.1
google31.4
openai43.0
anthropic31.5

Share of answers mentioning each brand, split by the intent behind the question. The panel asks 10 prompts of each type, so a lead here shows where one brand wins — not just that it wins overall.

Question typeShopify (websites)WordPress
Recommendations
What's the best option for me?
46%62%
Comparisons
How do the top options stack up?
13%15%
Ready to buy
Which one should I actually get?
60%40%
Problem-solving
I have this problem — what fixes it?
30%48%
Informational
How does this kind of product work?
30%40%

Bold marks the higher point estimate; the headline verdict above uses non-overlapping confidence intervals. Methodology

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