Squarespace #2 in Website Builders
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Score over time
Shaded band = 95% bootstrap confidence interval. Orange markers = methodology events (model releases, panel versions). How this works
By model
Perplexity
Gemini (Google)
ChatGPT (OpenAI)
Claude (Anthropic)
By question type
Where Squarespace shows up, by the intent behind the question. Every website builders panel asks the same balanced mix — 10 prompts per type — so these rates are directly comparable. A gap here (strong on recommendations, invisible on comparisons) is where AI visibility is being won or lost.
| Question type | Mentioned | Recommended |
|---|---|---|
| Recommendations “What's the best option for me?” | 74% | |
| Comparisons “How do the top options stack up?” | 30% | |
| Ready to buy “Which one should I actually get?” | 36% | |
| Problem-solving “I have this problem — what fixes it?” | 27% | |
| Informational “How does this kind of product work?” | 11% |
What the AIs say
Real answers from the latest measurement in which Squarespace appeared — the receipts behind the score.
Claude (Anthropic) · recommended · listed #1
"As an artist, which website builder should I use to display my portfolio?"
# Website Builders for Artist Portfolios The best choice depends on your priorities. Here's a breakdown: ## Top Picks for Artists **Squarespace** — Often the top recommendation for creatives - Stunning, image-forward templates designed with visual work in mind - Strong built-in SEO and blogging tools - Higher price point,…
Gemini (Google) · recommended · listed #1
"For showcasing my portfolio, would you go with Wix or Squarespace?"
For a portfolio website, the choice between **Squarespace** and **Wix** comes down to one fundamental question: **Do you want structured, effortless elegance, or do you want absolute creative freedom?** Here is a direct breakdown to hel…
ChatGPT (OpenAI) · recommended · listed #1
"I'm launching a small business and need a solid website builder to start with - what do you suggest?"
…you want a fast decision, here’s a short, practical guide by use case: - Quick brochure / small local business (no online sales) - Best: Squarespace or Wix - Why: great templates, easy drag‑and‑drop, built‑in SEO basics and hosting. Quick setup and polished results. - Starter plan: Squarespace Personal/Business or Wix Comb…
Perplexity · recommended · listed #1
"Can you suggest a website builder that's great for photographers?"
Yes — **Squarespace** is the safest single recommendation for most photographers because multiple recent reviews say it offers the best mix of **beautiful templates**, **easy setup**, and useful buil…
Where the AIs get it from
Domains cited by search-backed answers that mentioned Squarespace (138 answers, 2026-08-01). Your own domain is highlighted — presence in the others is the GEO opportunity.
| Cited domain | Answers citing it |
|---|---|
| reddit.com | 131 |
| youtube.com | 124 |
| tooltester.com | 74 |
| wix.com | 74 |
| zapier.com | 71 |
| websitebuilderexpert.com | 67 |
| squarespace.com own domain | 53 |
| techradar.com | 44 |
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Head-to-head: Squarespace vs Wix · Squarespace vs WordPress · Squarespace vs Shopify (websites) — or the full Website Builders leaderboard.
Data from run #82. Methodology